How to Build Automated Chatbots Using WhatsApp Business API
20 Feb 2023
Chatbots have revolutionised how businesses interact with customers, providing quick and automated responses to common queries and freeing valuable human time for more complex tasks.
With the introduction of the WhatsApp Business API, chatbots can now be integrated with the world’s most popular messaging platform, giving businesses a new way to reach out to customers and provide enhanced customer service.
The WhatsApp Business API provides a set of tools and services that enable businesses to communicate with their customers via the WhatsApp platform.
This API can be used to build chatbots that interact with customers in real-time.
These chatbots can answer customer questions, provide information, and guide them through processes such as making reservations, placing orders, and tracking deliveries.
In this article, we’ll explore how you can best use WhatsApp Business API to build a chatbot.
A WhatsApp chatbot is an automated software that uses artificial intelligence (AI) to communicate with users via the WhatsApp messaging platform.
It works by using natural language processing (NLP) algorithms to understand the customer’s request and provide a relevant response.
The chatbot can be programmed to handle a wide range of inquiries, including frequently asked questions, product or service information, and even handle sales and customer service inquiries.
The first step in building a chatbot is to obtain a business account. To get your own WhatsApp Business account, simply follow these steps:
When it comes to creating a chatbot, you have two options—coding it or using a convenient and efficient no-code chatbot platform.
At Moobicast, we highly recommend the latter.
Moobicast can assist you in getting your bot up and running quickly, so your customers can enjoy the benefits of your chatbot sooner than if you choose to develop it yourself.
Furthermore, we supply you with comprehensive analytics about your customer conversations, helping you assess the efficacy of your WhatsApp messages.
Once you have obtained a business account and a WhatsApp Business solution provider, your account is ready for integration.
Moobicast has all the resources you will need to successfully run your WhatsApp chatbot with ease and create promotional campaigns.
With our interface, you can measure the outcomes of your campaigns and develop stronger customer connections.
This helps to ensure that your WhatsApp chatbot is running effectively and efficiently, allowing you to maximise the potential of your promotional campaigns and grow your business by building strong connections with your customers.
Training a WhatsApp chatbot involves defining the types of customer queries it will handle and creating appropriate responses for each query.
Here are the steps to train your WhatsApp chatbot:
Once the chatbot has been trained, it is ready for deployment. This can be accomplished by deploying the chatbot directly on the WhatsApp platform using the WhatsApp Business API, allowing customers to interact with the chatbot via the WhatsApp app.
Building a chatbot with a WhatsApp Business API is a simple process with significant benefits for businesses.
Chatbots can help businesses improve customer service, increase customer satisfaction, and save costs by automating service tasks and providing quick and accurate responses to consumer enquiries.
With the rise of messaging platforms like WhatsApp, the use of chatbots in business is only set to increase, so now is the time to start exploring the opportunities that the WhatsApp Business API has to offer.
Keeping in touch with your consumers is easier than ever with Moobicast.
Our interface allows customers to engage directly with your platform, simplifying the management of customer relations and eliminating the need for your agents to transition between systems.
If you need help getting started with your WhatsApp or SMS API in Singapore, feel free to contact our customer service team through WhatsApp or SMS at +65 8799 6394.
Alternatively, access our online support for more information.